Tips and Tricks

    Keep up to date with the latest Search Engine Advancements, Social Media integration & Web Design Techniques for a Successful Online Business.

    Bing's NEW Integration with Facebook

    Tuesday, May 31, 2011 Katherine Anderson

    Bing has just launched it's next round of Facebook Integration. Bing believes that over 50% of people analysed say that seeing their friends 'likes' for websites would help them make better buying decisions. This functionality will only be available if you are signed into Facebook while you are searching so it can be easily turned off or on. Yusuf Mehdi, the Corporate Vice President of Micr ..

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    Optimisation over the Years...

    Wednesday, May 25, 2011 Katherine Anderson

    I completed by first University course in designing Websites back in 1995. Since then a lot has changed in the area of search and many updates and new directions have come and gone. It used to be just about on-page metatags and jam packed keywords and with the limited number of sites actually on the net it was easy to get good results, even if nobody was looking. There was Altavista,  ..

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    Google Search including more Social Site Results

    Wednesday, May 18, 2011 Katherine Anderson

    Google seems to have made another update to the way it deals with Social Media sites and has been displaying real time search results from the top Social Networks including Quora, Buzz, Gowalla, Facebook, MySpace, Google Buzz, FriendFeed, Jaiku, Identi.ca, and TwitArmy. Bing has been including social feeds in it's results for links from Facebook fan pages and Twitter feeds for some  ..

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    How to Pick a Great Domain Name

    Saturday, May 14, 2011 Katherine Anderson

    A domain name, like a business name should be memorable and provide a positive reflection of your business. After all it is your brand and your identity and speaks volumes about your business. There are a number of factors that contribute to a great name and careful consideration should be used when choosing a domain that will brand your business and your work. A few pointers  ..

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    Understanding Smart Phone Users

    Friday, May 13, 2011 Katherine Anderson

    Google has just completed "The Mobile Movement" study that was conducted to identify the opportunities that are available for optimising websites and advertising to Smart Phones. The statistics are staggering and very compelling. As an extension of our desktop computer, the smart phone has become a vital tool in shopping, social networking and information gathering. Now is the time to ..

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    Advice from Google since the Panda Update

    Monday, May 09, 2011 Katherine Anderson

    Google's Panda update in February 2011 left a lot of websites by the wayside as it slaughtered the rankings of low-quality and shallow websites. Many article sites and link farms were hit hard and lost up to 90% of their traffic in one hit. Hopefully these new improvements will see a jump in good sites getting top priority. It has promise in the long run. Now, since the onslaught,  ..

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    Bing's Mobile Invasion

    Thursday, May 05, 2011 Katherine Anderson

    It was announced today that Bing will now be the default search engine browser on all BlackBerry devices for both web surfing and at the operating system level. Microsoft also has a partnership with Nokia which will also ship with Bing on smartphones and tablets. Bing is going from strength to strength and is gaining momentum quickly and although is not used on the Apple iPhone, it making ..

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    Be Careful of Flash and Script sites

    Tuesday, May 03, 2011 Katherine Anderson

    Clients often ask our opinion on Flash sites and if they are worth implementing. Although they often look great, there is a big SEO disadvantage to using this technology. Other scripting programs like JavaScript, Ajax and Silverlight are also problematic. Pages that include these types of scripts make it difficult, if not impossible for a search engine spider to read the page content or  ..

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