Tips and Tricks

    Keep up to date with the latest Search Engine Advancements, Social Media integration & Web Design Techniques for a Successful Online Business.

    Updating to https

    Saturday, September 15, 2018 Katherine Anderson

    Online security is proving to be a hot topic and more important to consumers than ever before, which is why the https protocol has quickly become the new website security standard around the world. This means that the data on your site or any data entered into your site via a webform is fully encrypted and classed as secure.

    There are some major benefits in transitioning your website to the https protocol, besides just having it view as a 'secure site' in a website browser. Google is also using the https protocol as a ranking factor so sites that don’t have https are likely to rank below competitors that do have this enabled.

    Most internet browsers now display an icon or text message to warn visitors when a website is not ‘secure’. You may see a small green locked padlock icon in front of the website address when a site is secure or a red unlocked padlock icon if the site isn't depending on which browser you use. This can also be seen in the url as ‘https' with an ’s' after the http, showing that the website address is secure.

    The latest website browsers are designed to utilise the most recent version of the http protocol called http/2 which is reported to deliver site content faster and will only work with https websites. Page load speed is also a ranking factor and when a site is fast and easy to navigate (especially on mobile devices) it can significantly increase sales and conversions. Even in Google Ads now your site cannot be delivered via the parallel tracking protocol for super fast connection to your site without having https enabled.

    When transitioning to https, there are some important updates that need to made to the sites linking structure to ensure the migration is smooth and all your site links and images are delivered over the https protocol. You will also need to update the main inbound links to the site like your Social Media pages, your Google Maps, Analytics and Ad accounts so they are pointing to https version of your website. A full list of site assets and external links to update can be viewed here.

    With more competition online every day, obtaining organic rankings on the first page of Google is getting harder so everything we can do to increase your site visibility and deliver a more secure online experience is well worth the effort.

    For more information on upgrading your site to https, please contact us and speak to a transition specialist.




    Recent Posts

    Tags

    Search Engine Optimisation (SEO) White Hat SEO Training Bing Account Setup Clear Cache Paypal Adwords Trademarks Webmaster Tools 1 Page Parallax Site Link Building EMD Mobile Friendly Websites Site Links Colours Not Provided Copyright Google Spreadsheets Privacy Policy CMS Hosting Writing Readable Links Open Graph Protocol Viral Marketing Responsive Websites Business Catalyst v3 Security Google Chrome Bing Google Enterprise Sandpile Awards Design Google Adsense Search Engine Marketing (SEM) Content Website Analysis Multichannel Funnels Click Through Rate Website Conversion Gone Google Pay Per Click (PPC) Mobile World Congress Logo Design Search Boxes Testimonials Keyword Research Adwords Remarketing Future of Search Spam Content Experiments Site Freshnesss Mobile Search Google Search Course Email Campaigns AdSense Zeitgeist Design Concepts LinkedIn Google Engage Google Docs Business Catalyst Google Engage Event Hosting Captcha Google Google Offers Search Results Google Analytics Negative SEO Treepl CMS Word of Mouth Local Searches Bing Places Google Gmail Why Reviews Google Calendar Remarketing Payment Gateways Ecommerce Google Customer Surveys Google Plus Real-Time Conversions Adobe Creative Cloud Video Dropbox Page Speed OneSaas Webmail Small Websites File Names Google Drive Google Local Category Search Marketing Webforms Flash Google Algorithm Add this Images Twitter HTTPS RSS Location Targeting URL Shortener Sitemap Online Advertising Project Glass Landing Page Conversions Search Engine Ranking BC Training App SSL Certificate Social Media Browsers Google, Bing & Yahoo Places JavaScript News BC Backup App Smart Phones Link Disavow Secure Zones Product Listing Ads Website User Experience Duplicate Content Privacy Bill Guest Blogging Google Merchant Centre Business Catalyst SEO Golden Circle Domain Names eWay Shopping Cart YouTube Facebook Pages FAQ's Facebook Ads Rich Snippets Google Presentations Languages QR Codes CMS Systems Site Verification Online Consumption Website Speed Link Directories Facebook PDF to Jpeg Conversion Google My Business Panda Email AddThis BC Usergroup Blogs Website Rankings Google Maps Picnik Google Local

    Archive